RETARGET, RETARGET, RETARGET
Retargeting is a form of online advertising that allows you to reach out to customers who have previously visited your social media channels or website. When a customer visits your site, their data is captured, enabling you to follow them around the internet, thus giving you another chance to target and remarket to them and increase the potential of conversion.
96% of website visitors leave without converting, and 49% of visitors browse a site approximately two to four times before they take action. Retargeting allows you to follow this consumer around the internet and lead them back to your site.
43% of companies use retargeting for online brand awareness and recognition. Forget the one-time read newspaper; stay in your consumer's faces even after they leave your site.
56% of companies use retargeting to gain customers. Market to people whom you know are already interested in your business, know your brand and are aware of your product.
11% of companies use retargeting to target their competitors' customers. Just let that sit for a moment and try not to panic.
Want to take advantage of one of the most essential tools in marketing? Get in contact with the team at social créatif!
social créatif | www.socialcreatif.com.au