
MEET SOPHIA MUNN
Sophia Munn is a highly regarded property marketing expert with unmatched experience across high-end real estate, large-scale property developments, residential builds and results-driven digital campaigns. With proven expertise in both the property industry and strategic marketing, she brings a rare combination of insight, execution and measurable outcomes that few can match. With over a decade in the industry, she has built a career defined by performance-focused execution, consistent results and a passion for helping others grow with clarity and confidence.
Surrounded by the design and construction industry from a young age, Sophia developed a natural eye for property and an appreciation for the power of well-built spaces. She bought her first home at 19, kickstarting a personal journey of buying, renovating and selling that deepened her understanding of property from the inside out.
Her professional career began at ACTON, where she quickly rose through the ranks and earned a place alongside some of the country’s top-performing real estate professionals, including Australia’s number-one female agent, Vivien Yap. That formative period offered a front-row seat to elite performance and laid the foundation for her future in sales and project marketing.
Recognised for her exceptional capability and rapid rise within the industry, Sophia was appointed as the sole agent for Western Australia’s only billion-dollar development under the global Knight Frank banner. It was a career-defining project that demanded both vision and precision. It cemented her reputation for delivering results on a large scale and earning trust at the highest level of the market.
Over time, Sophia began to recognise a pattern. While real estate agents, property developers and builders were exceptional at what they did, many lacked the digital marketing systems to consistently attract, convert and retain clients. Seeing that deficit, she transitioned into a leadership role at a property-focused marketing agency where she helped redefine how property was positioned online.
In 2018, Sophia founded Social Créatif to bring together her extensive property knowledge and high-performance marketing strategy, setting a new standard for how real estate agents, property developers and builders generate and convert leads. Today, she leads a specialist team that delivers high-performing lead generation systems tailored to the property industry. These solutions combine strategic paid advertising, intelligent automation and targeted messaging to generate qualified leads, nurture relationships, and drive sustainable, long-term business growth.
Social Créatif supports property professionals in moving beyond reactive marketing and into long-term, scalable growth with a sales pipeline that consistently delivers qualified leads and fuels future success.
Sophia’s approach is clear: no guesswork, no generic tactics, no fluff. Just honest strategy, built from experience and driven by performance.