IS YOUR BUSINESS READY FOR CHRISTMAS?

Christmas is the most wonderful time of the year for an e-commerce retailer.

Well, for an organised one!

Ensuring your marketing and sales strategy is defined and in place before December can take a huge strain off your workload and allow you more time to scale and focus on the customer experience.

Map out key dates throughout the month for your customers and identify when emails or social media campaigns should go live in advance - remember your customers are just as busy as you, so reminders of shipping cut-offs or low stock levels can be helpful for the time-poor.

How else can you take advantage of the season of giving?

• Generate buzz about your upcoming sales or new product releases

• Keep your audience up to date with intended sales and holiday releases

• Make sure you have a defined retargeting strategy

• Check that your automation tools are in place

• Be unique – find a point of difference that will convert

• Create attention-grabbing subject lines and content

• Offer a sale on an unusual day

• Early access or a bonus product to loyal customers

Or, if you want to take your focus back to what you do best, get in touch with our expert team – we are ready to help you transform and scale your business for years to come!

social créatif | www.socialcreatif.com.au